Everything your company needs to grow, increase your sales and be found on all the main digital channels. Inbound marketing is a strategic digital marketing methodology, which aims to attract people through attractive and relevant content, as well as persuasive engagement techniques.
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Inbound marketing — or attraction marketing — is a digital marketing strategy that aims to attract people through relevant content and engagement techniques. To achieve this goal and obtain excellent results, the strategy needs to act on some aspects simultaneously — always with great synergy.
Here, we take care of two important pillars for the digital marketing strategy. We keep your website's code always clean and updated (in accordance with the Search Engine Optimization rules determined by Google) and monitor the most important keywords for your business, working to ensure that they are distributed naturally throughout your content. site;
If in SEO we “take care of Google”, in this module what we seek is to understand customer behavior on the website, monitoring their actions and, therefore, constantly improving the website. All of this aimed at making the user experience more incredible every day. The result of providing a good experience? Many more contact forms filled out and more business opportunities for your company;
As long as the search for answers comes through Google searches, we will have this important module. It is with content strategically created for users (in addition, of course, the use of SEO techniques for Google) that we create our texts, thus generating a powerful online network full of baits always ready to attract new visitors and, potentially, , new clients;
A campaign doesn't live on organic alone, believe me! Organic inbound marketing efforts aim for long-term results, but you need to achieve numbers right away too, don't you think? That's why, in this module, we run online ads on Google Ads, Facebooks Ads, Instagram and LinkedIn. This way, we enhance the visibility of your brand and attract more visits to your website even before you are a reference;
All of the previous modules are focused on attracting visitors to our website. Once they are already there, the main objective is to get them to convert on a form, that is, fill out a request for information, download an e-book, join a live broadcast and so on. From this moment on, it becomes part of our email database. With this we will be able to communicate with him in a personalized way and attract him even more;
Finally, it is impossible to talk about complete marketing solutions without mentioning videos. With our own studio, our digital marketing plans already include this fundamental solution for the success of your business. Videos are no longer a trend — they are reality. After all, YouTube is already the second largest search engine in the world, behind only Google. Videos are a powerful ally in a complete digital strategy committed to real results.
Rest assured — after hiring an inbound marketing agency with solid experience in the digital marketing market and with many success stories, as is the case with WEBi, your company will close more deals and significantly increase your sales volume. Here with us, all content generated, social networks managed and automations carried out will go through a process of alignment, standardization and optimization, always seeking the best results for your company. And, believe me, you will feel them!
So take a look in these numbers!
of purchasing journeys begin with an online search;
of all leads generated annually come from inbound marketing strategies;
of the links that users click are organic results;
of consumers prefer information that comes from content rather than advertisements;
Inbound marketing spends 62% less per lead generated.
Increases the visibility of your business
Reduces the cost of acquiring your customers
Attracts potential customers
Generate content that makes a difference
Optimizes the sales process
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This is the best-known module, and you certainly already know what we're going to talk about. Here, we manage your company's social networks (always considering which are the most important and relevant for your business, that is, where your audience is). Our main objectives with social media management are to encourage relationships and get people to visit your website, going through the entire journey that was planned with the previous modules;